Cheil Industries¡¯ compounded resin for mobile phone housing minimizes the decline of matter properties, which occurs after plating and painting, thereby ensuring highest-quality matter property even in molding products that have below 1mm thin film.
With the high liquidity, the product is effectively applied in molding a thin film. Amid the growing use of smartphones since 2010, the application frequency of the products for smartphones is also increasing.
The company ranked No. 2 in the global market with a production of 15,000 units, which is equivalent to $69 million and 33% of the global proportion, while exporting $33 million worth of compounded resin as of 2010. The company mainly exported to China, which has a 90% share of the global market, recording $30 million.
As a leading enterprise not only in the nation, but also in the offshore market in the fields of chemicals, electronic materials, and fashion, Cheil Industry has ceaselessly been releasing globally competitive highestclass materials and technology.
Cheil Industries¡¯ electronics materials business has a long development history, which had begun with the development of EMC, a shielding material related to semiconductor circuits.
The company¡¯s further goals including creating additional growth by aggressively expanding its technology offering in display materials, such as CR, ACF, paste, and FCCL, and by developing optical sheets with complex features for next-generation display applications its efforts are ongoing.
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