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IFA 2010
Aiming at becoming global leaders in their fields, Korea’s representative and promising consumer electronics and home appliances makers will unveil their hi-tech products at the upcoming IFA 2010 to be held at Messe Berlin, Germany, from Sept. 3 through Sept. 8.
At the show, Korean promising state-of-the-art products are expected to be unveiled, with a more upgraded appearance in terms of quality, revealing better functions, designs, etc.
As impressive features of the event, the “IFA iZone” is to be staged for the first time as a marketing platform for iPhone and iPad accessories in Europe and will also display products from the booming world of Macs, iPhones, Apps, networked devices and accessories. Another emerging section “IFA eLibrary” will also be unveiled, aiming to focus on all aspects of the new market for e-Books and tablet PCs, from vendors to content providers, including the leading publishing houses with their libraries, wholesalers and retailers. An official said that “the upcoming IFA will continues to evolve into the most important onsumer electronics show on the globe, ideally located in Europe, the strongest consumer market.”
The new sections are expected to be a traffic magnet for trade visitors, media and the general public, generating greater demand for the products on display. Until now, the big event has always been a launchpad for innovations that inspire people and move markets and it is the biggest sourcing event for buyers from all over the world.
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