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With an overwhelming 52% of market share, CJ Heot-gae Condition is the leading
hangover recovery drink in Korea where the market for hangover recovery drinks is
projected to exceed 234 billion won this year.
Solidifying further its strong position in the domestic market, CJ Heot-gae Condition is
looking at 107.7 billion won as its sales target for this year.
CJ Heot-gae Condition has virtually become a byword for hangover recovery drinks in
Korea since it introduced the first-ever drink of its kind in the domestic market, maintaining
its leading market position since 1992.
During May this year, CJ Cheiljedang launched a new version, “Heot-gae Condition,”
making one feel refreshed and fortified through the increased proportion of the homegrown
Heot-gae ingredients that proved helpful to hangover recovery.
In addition, the renewal version of the product features bright and sophisticated design.
“Condition,” consistently has met consumer needs through upgrades, has evolved into
Condition F, Condition ADH, Condition Power and Heot-gae Condition with the addition
of helpful ingredients.
With an overwhelming 52% of market share, CJ Heot-gae Condition is the leading
hangover recovery drink in Korea where the market for hangover recovery drinks is
projected to exceed 234 billion won this year.
Solidifying further its strong position in the domestic market, CJ Heot-gae Condition is
looking at 107.7 billion won as its sales target for this year.
CJ Heot-gae Condition has virtually become a byword for hangover recovery drinks in
Korea since it introduced the first-ever drink of its kind in the domestic market, maintaining
its leading market position since 1992.
During May this year, CJ Cheiljedang launched a new version, “Heot-gae Condition,”
making one feel refreshed and fortified through the increased proportion of the homegrown
Heot-gae ingredients that proved helpful to hangover recovery.
In addition, the renewal version of the product features bright and sophisticated design.
“Condition,” consistently has met consumer needs through upgrades, has evolved into
Condition F, Condition ADH, Condition Power and Heot-gae Condition with the addition
of helpful ingredients.
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