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Samsung's Smartphone Lead to be Challenged by Apple, LG





Samsung Electronics’ unchallenged dominance in the global smartphone market will be put to question as competition is expected to intensify in the second half(H2) of this year.

Samsung Electronics unveiled the “Galaxy S3” last year and “Galaxy S4” in H1 this year to solidify its top place, but Apple and LG Electronics seek to confront Samsung with new models.

Since its launch in Korea on April 26 and elsewhere in the following days, Samsung’s “Galaxy S4” has sold over 10 million units in a month and continues to sell exceptionally well, said sources in the tech industry recently.

Tapping into the sales growth momentum, the Korea-based tech company will introduce one of its flagship products, the “Galaxy Note 3,” in the third quarter(Q3) this year in a bid to enhance its product portfolio and remain top in the market.

Apple, which has not released a new product for some time since the “iPhone5,” plans to reassert its supremacy with successors such as the “iPhone 5S” or “iPhone6.” LG Electronics, which has recently boosted its competitiveness in the smartphone market, seeks to gain a larger market presence with “Optimus G2,” a successor to the “Optimus G.”

Samsung Electronics will reportedly launch the “Galaxy Note 3” in the market, one of two leading gadgets along with the “Galaxy S4,” between August and September. The “Galaxy Note 3” is projected to be first showcased at the International Funkausstellung (IFA), the biggest electronics trade show in Europe held in Germany every September.

But some suggest Samsung might launch the “Galaxy Note 3” earlier in a preemptive move before Apple releases its new products.




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