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Asia's Leading Photo & Imaging Show to Light up Seoul in April

Photo & Imaging 2013, one of Asia¡¯s largest photography trade shows, will be held at COEX from April 4 to 7,
offering participants and visitors a valuable opportunity to catch up with the latest developments and trends in the
global camera industry. As photos and imaging takes root deeply in our daily lives as an important communication tool, digital cameras are becoming a basic home necessity these days, inducing global camera brands to fiercely compete to secure the markets. Korea is one of the fastest growing markets in the world and the number of camera users is constantly rising every year. Since it was launched in 1989, the exhibition has solidified its position as an important marketing platform for the photographic and imaging sector in Korea and abroad. In 2000 it made a new leap forward as current PHOTO & IMAGING¡± covering the camera accessories, film and digital imaging media, studio equipment, and more. Organized by COEX, the Korea Optical Industry Association and KPMA, P&I is the first in Korea to acquire the UFI (Union des Foires Internationales) certification. It was selected as the Promising Exhibition by Korea¡¯s Ministry of Knowledge Economy for 11 consecutive years, and is one of the top three photo & imaging exhibitions in Asia. Every year, the newest products and technologies are displayed, attracting a host of general visitors and trade visitors. According to the organizer¡¯s statistics, as many as 117 exhibitors with 622 booths, and 73,323 buyers from 18 countries participated in the P&I 2012. This year, 200 exhibitors at 750 booths are going to participate in the Photo & Imaging 2013, featuring up-to-date cameras, lenses, memory cards, photo printers and other related items as well as shooting materials such as lightings and studio set. The organizers of Photo & Imaging 2013 expect the upcoming show to attract 90,000 visitors, including trade visitors from around the world.
During the show, various events such as P&I Seminars, P&I Digital Film Festival, New Media Wave, Smart Accessory Show, Photo & Travel, Seoul Photo, Photo & Optics and so forth will be held to strengthen its reputation as an international exhibition.

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