South Korean electronics company Samsung Electronics¡¯ new smartphone model, Galaxy S3, overtook Apple¡¯s iPhone 4S to emerge as the best-selling phone in the world in the third quarter (Q3) of this year, said US market research firm Strategy Analytics (SA).
The sales volume of the Galaxy S3 stood at 180 million units, higher than 16.20 million units of the iPhone 4S in Q3, said the research firm. But Samsung gained the market lead because consumers are estimated to have temporarily held off purchases in anticipation of a widely-expected iPhone 5 upgrade at the end of the quarter, said the SA.
Therefore, the marketing firm forecasted that the Galaxy S3¡¯s lead would last for a short term. The iPhone 5 is estimated to have recorded a sales volume of six million in Q3 that ended September 30.
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